Despite everything around us going high-tech and digital, the tradition of sending rakhisthrough post has seen a dramatic increase this year.
Thanks to social media, emails and text messaging, greeting near and dear ones on a festival is just a click away. But on Raksha Bandhan, every brother across the country wishes to flaunt that thread of love on his wrist, despite the distance separating him and his sister. And this is one time of the year, when the services of the postal department and other courier agencies are most sought after. With the advent of digital rakhis last year, the services of the postal department and courier agencies took a major beating. But this year, they are back on track!
Thanks to social media, emails and text messaging, greeting near and dear ones on a festival is just a click away. But on Raksha Bandhan, every brother across the country wishes to flaunt that thread of love on his wrist, despite the distance separating him and his sister. And this is one time of the year, when the services of the postal department and other courier agencies are most sought after. With the advent of digital rakhis last year, the services of the postal department and courier agencies took a major beating. But this year, they are back on track!
Source:-The Times of India
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